| |
Clients
like to know how we will work with them so we
find it helpful to break the process up into 5
steps:
1.
Proposal
After
the initial client meeting or conversation, a
written proposal is generated to formally establish
the anticipated scope of the work.
2. Exploration
Once
the project begins, the first step is research to
understand your goals, study the competition,
know your target audience.
3.
Strategy
We
develop a creative strategy statement in which
the goals we have defined together are refined;
the anticipated scope of the project is determined;
and a time frame is decided upon.
4.
Development
The
creative team is assembled to develop concepts,
write, design and produce the project.
5.
Evaluation
We
review and evaluate the project's success.
|